Dr. Maxie Schmidt
Vice President, Principal Analyst Forrester
Maxie Schmidt is a principal analyst serving customer experience (CX) professionals. She leads Forrester’s research on CX measurement programs. In that role, Maxie creates thought leadership and advises clients on how to build an effective CX measurement program, but also on how companies can (and should) innovate CX measurement practices beyond surveys. Maxie also writes about the business impact and the ROI of CX. Maxie is a frequent keynote speaker at conferences and leads CX workshops at events.
Ehemalige Beiträge
Die Zukunft und Schwerpunkte von CX im KI- und Agenten-Zeitalter
Quo vadis Next Level Customer Feedback & VoC Management?
Customer Feedback Management - Wo müssen wir optimieren?
Customer Feedback Programme neu denken!
Erfolgsbausteine zum strategischen Experience Management Ansatz
On the Way to the Next Level - What are the Key CX Topics To Address in 2024?
Building Blocks for the Customer Experience Excellence 2023
